Antonio G. Sunye Antonio G. Sunye

Misunderstanding the Market

Understanding the market in which you will be working is critical if you want your firm to flourish. As a result, you must undertake the necessary research in order to develop a suitable plan for your company.

You may conduct this research in a variety of ways, including using Google Trends and Crunchbase to uncover parallels in what appears to be working between companies in the industry you wish to operate in.

Exploit what successful organizations in your industry do to your advantage, and exploit what you believe they do incorrectly to overcome them. This is critical for owners and CEOs to understand: pride kills many people, but intelligence comes from within; use the knowledge that someone else got for you and plant your own seeds into the minds of others and wait to see the result of your work.

Furthermore, you incorporate a plan to take in what other organizations do well and offer potential clients what they do poorly.

Market movement is sometimes difficult to forecast, but understanding the individuals in those marketplaces is not, and it is here that you must concentrate your efforts.If a business is flourishing, ask yourself why, and conduct study to learn about their plans and methods for retaining customers.

Furthermore, apply it to your business in a new way so that it fits your purpose.

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Antonio G. Sunye Antonio G. Sunye

Why 90% Business Fail?

Do you know why 90% of startups fail? They failed because they lacked the necessary preparation and expertise to ensure the business's success. That is why, at UniChat, we provide areas where you can speak with expert advisors and expand your business with the correct assistance. 

First, consider the location of the business; if it is in an area where employee/contractor contracts are rigorous and require verification for the country's federal tax association, you must choose legislation that is suitable for your business. Furthermore, the location of a business determines how much tax you will pay, which can be a deciding issue when it comes to startups. Because most companies do not generate significant amounts of liquidity, high tax rates may make the breathing room too little to handle. 


Next, strategy; you need a business, financial, and marketing plan to have a backbone as to what you should do next that aimlessly doing something that will not benefit you or your clients. 

A business plan should be focused on what you want to achieve in a specific time frame; it does not need to be written at first because circumstances can change quickly and you don't want to waste time rewriting the business plan until you find the exact angle that you want to focus on. 

Furthermore, finances are the medical checkups of your business; they show how well/badly your business is operating, and this should be one of the objectives to always keep in mind while structuring your organization. 


Lastly, marketing should be the plan you create once you complete the development process in order to reach out to people who are interested in your business and willing to pay for your services. Your business will fail if you are unable to contact your target audience successfully and efficiently. Money can be a deciding factor here, and this is where most businesses fail because they waste an unnecessary amount of money to reach a specific demographic in the incorrect way. 


These are the services we provide in UniChat: authorized experienced consultants from every field (financial, business, marketing, IT, legal) to work with you and help you perform efficiently based on your business idea or plan. 



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